Skool Review 2024: My honest review after 1 year of using Skool.com
Hey there! So, you’ve been thinking about creating an online community or launching some courses, right? I’ve been down that road, and I wanted to share my experience with Skool—a platform that’s been making waves lately. Let’s dive deep into what Skool offers, the good, the bad, and whether it’s the right fit for you.
So, let’s start from the beginning. Skool is an online platform created by Sam Ovens—yes, the guy from consulting.com. It’s designed to help people like us—creators, coaches, consultants—build online communities and host courses all in one place.
Think of Skool as a blend between a social media group and an online course platform, but without all the distractions that come with platforms like Facebook. It’s like having your own private clubhouse where you can interact with your community, share content, and offer courses seamlessly.
Key Highlights:
Unified Platform: Combines community forums and course hosting.
Distraction-Free: No ads or unrelated content to pull members away.
Engagement-Focused: Features that encourage member participation.
skool community
2. Why I Decided to Try Skool
I’ve been in the online business space for a few years now, and I’ve tried a bunch of different platforms. From hosting courses on Teachable to running communities on Facebook Groups and Slack channels, I’ve seen the good, the bad, and the ugly.
What drew me to Skool was the idea of simplifying everything. Managing multiple platforms can be a headache—different logins, scattered communication, and let’s not even get started on trying to keep engagement high in a Facebook Group where your posts might get buried under cat memes and political debates.
Reasons I Chose Skool:
Simplicity: One platform for both community and courses.
Enhanced Engagement: Gamification features to keep members active.
Control Over Content: No algorithms deciding who sees my posts.
Professional Environment: A dedicated space for serious learners.
skool dashboard
3. Getting Started with Skool
Signing up for Skool was pretty straightforward. They offer a 14-day free trial, which was great because I could test the waters without any commitment.
Community Features: All tools for engagement and interaction.
Course Hosting: Unlimited courses with all features.
Support: Access to customer support and community forums.
Updates: Regular platform updates and new features.
Additional Costs:
External Tools: You might need to pay for third-party services like video hosting or email marketing platforms.
Payment Processing: Since Skool doesn’t handle payments, you’ll need a separate service to process transactions (e.g., PayPal, Stripe).
Value Proposition:
Cost-Effective: Compared to platforms that charge per member or limit features.
Scalability: No extra cost as your community grows.
6. Pros and Cons of Skool
No platform is perfect, so here’s my honest take on what I liked and what I thought could be better.
Pros
User-Friendly Interface
Easy to navigate for both admins and members.
Clean design minimizes distractions.
Unlimited Members and Courses
No worries about hitting caps as you grow.
Encourages scaling your community and offerings.
Engagement Features
Gamification elements boost participation.
Leaderboards and badges add a fun competitive edge.
Focused Environment
No ads or unrelated content.
Members stay engaged with your content.
Mobile App
Accessibility on the go.
Increases member interaction.
Responsive Support
Helpful customer service.
Active user community for peer support.
Cons
No Native Video Hosting
Need to use external services for video content.
Could incur additional costs.
Limited Customization
Can’t heavily brand or customize layouts.
Might not suit those wanting a unique aesthetic.
No Built-In Sales Funnels or Payment Processing
Requires integration with other tools for sales.
Adds complexity to the setup process.
No Native File Hosting
Can’t upload PDFs or other files directly.
Must use external links for resources.
Basic Analytics
Lacks in-depth analytics on member behavior.
Limited insights for data-driven decisions.
7. Skool vs. Competitors
Let’s see how Skool stacks up against some popular alternatives.
skool.com fees
Skool vs. Kajabi
Kajabi is an all-in-one platform that includes course hosting, email marketing, website building, and sales funnels.
Pricing Comparison:
Skool
Kajabi
Price
$99/month
Starts at $149/month
Members
Unlimited
Limited based on plan
Courses
Unlimited
Limited based on plan
Feature Comparison:
Feature
Skool
Kajabi
Community Features
Robust
Basic
Course Hosting
Yes
Yes
Email Marketing
Requires integration
Built-in
Sales Funnels
Requires integration
Built-in
Customization
Limited
Extensive
Mobile App
Yes
No (as of my last update)
Who Should Choose What?
Skool: Ideal for those who want a focused community with course hosting and are comfortable using other tools for marketing.
Kajabi: Suits users who want an all-in-one solution and are willing to pay a premium.
Skool vs. Circle
Circle is a community platform that offers more customization and integrates with various tools.
Pricing Comparison:
Skool
Circle
Price
$99/month
Starts at $39/month
Members
Unlimited
Up to 1,000 (Basic plan)
Courses
Unlimited
Higher-tier plans required
Feature Comparison:
Feature
Skool
Circle
Community Features
Robust
Robust
Course Hosting
Yes
Requires higher-tier plan
Customization
Limited
High
Integrations
Via Zapier
Extensive
Mobile App
Yes
Yes
Who Should Choose What?
Skool: Best for those who prioritize simplicity and unlimited growth.
Circle: Great for those needing advanced customization and integration options.
Skool vs. Facebook Groups
Facebook Groups are free and familiar to most users.
Feature Comparison:
Feature
Skool
Facebook Groups
Ads and Distractions
None
High
Algorithm Control
Full reach
Algorithm-limited reach
Customization
Limited
Very Limited
Data Ownership
Yes
No
Analytics
Basic
Basic
Monetization
Direct (with integrations)
Indirect
Who Should Choose What?
Skool: For those wanting a professional, controlled environment.
Facebook Groups: Suitable for casual communities or those starting without a budget.
Skool vs. Mighty Networks
Mighty Networks is another platform for building communities with courses.
Pricing Comparison:
Skool
Mighty Networks
Price
$99/month
Starts at $33/month (Community), $99/month (Business)
Feature Comparison:
Feature
Skool
Mighty Networks
Community Features
Robust
Robust
Course Hosting
Yes
Business plan and up
Customization
Limited
Moderate
Mobile App
Yes
Yes
Monetization
Requires integration
Built-in options
Who Should Choose What?
Skool: Ideal if you prefer simplicity and using your own payment systems.
Mighty Networks: Good if you want built-in monetization and are okay with higher costs for more features.
8. Who Should Consider Using Skool?
Skool isn’t for everyone, but it could be a great fit if:
You’re a Coach or Consultant
Offer group coaching sessions.
Provide resources and foster community discussions.
You’re a Course Creator
Host your courses and engage with students in one place.
Use gamification to enhance learning.
You Run a Membership Site
Offer exclusive content and benefits.
Build a loyal community around your brand.
You Lead a Mastermind Group
Facilitate high-level discussions.
Share insights and resources.
You’re Building a Niche Community
Bring together like-minded individuals.
Encourage peer-to-peer learning and support.
Considerations:
Not Ideal For:
Those needing advanced customization.
Businesses requiring built-in payment processing.
Complementary Tools:
Be prepared to integrate with other platforms for a complete solution.
9. My Personal Experience with Skool
I’ve been using Skool for several months now, and overall, it’s been a positive experience.
Community Engagement
Increased Participation: Members are more active compared to when I used Facebook Groups.
Quality Discussions: Conversations are more focused and meaningful.
Course Hosting
Positive Feedback: Students appreciate having courses and community in one place.
Ease of Use: Uploading content and organizing courses is straightforward.
Support and Updates
Responsive Team: Skool’s support has been helpful whenever I’ve had questions.
Continuous Improvement: Regular updates and new features are rolled out.
Integrations
Email Marketing: Integrated with ConvertKit for email campaigns.
Sales Funnels: Used ClickFunnels for landing pages and connected it to Skool.
Challenges
Learning Curve for Members: Some members took time to adjust to a new platform.
External Video Hosting Costs: Subscribing to Vimeo added to my expenses.
Unexpected Benefits
Member Ownership: Feels like a private community rather than a group on someone else’s platform.
Better Retention: Members stay engaged longer due to the focused environment.
skool.com communities
10. Tips for Success on Skool
If you decide to give Skool a try, here are some tips from my experience:
1. Onboard Your Members Effectively
Welcome Messages: Create a warm welcome post or video.
Guidelines: Clearly outline community rules and expectations.
Tutorials: Provide a quick guide on how to navigate the platform.
2. Foster Engagement
Regular Content: Post consistently to keep the community active.
Interactive Posts: Use polls, questions, and challenges.
Acknowledge Top Contributors: Highlight active members to encourage participation.
3. Leverage Gamification
Set Up Levels: Align levels with meaningful milestones.
Rewards: Offer small rewards or recognition for reaching certain levels.
Leaderboards: Encourage friendly competition.
4. Integrate Seamlessly
Automate Processes: Use Zapier to connect Skool with your other tools.
Consistent Branding: Align your Skool community’s look with your overall brand.
Unified Communication: Ensure messages across platforms are consistent.
5. Gather and Act on Feedback
Surveys: Regularly ask for member input.
Open Forums: Create spaces for suggestions and ideas.
Implement Changes: Show members that their feedback matters.
6. Provide Value
Exclusive Content: Share resources only available in your Skool community.
Expert Sessions: Host Q&As or webinars.
Networking Opportunities: Facilitate connections among members.
skool.com
11. Frequently Asked Questions
Q: Can I customize the look of my Skool community?
A: You can add your logo and cover image, but extensive customization of layouts or themes isn’t available.
Q: Does Skool handle payment processing for courses or memberships?
A: No, you’ll need to handle payments through external platforms like Stripe or PayPal and manage access accordingly.
Q: Is there a limit to how many members I can have?
A: No, Skool allows unlimited members in your community.
Q: Can I host live events or webinars on Skool?
A: While Skool doesn’t have built-in live streaming, you can share links to live events hosted on platforms like Zoom or YouTube Live.
Q: How secure is my data on Skool?
A: Skool uses standard security measures, including data encryption and secure authentication. Always review their privacy policy for detailed information.
Q: Does Skool offer analytics on member activity?
A: Skool provides basic insights like member engagement levels and leaderboard standings but doesn’t offer in-depth analytics.
Q: Can I integrate Skool with my existing website or platform?
A: You can link to your Skool community from your website, and use integrations via Zapier to connect with other tools.
12. Final Thoughts
So, after spending some quality time with Skool, would I recommend it? Yes, but with some considerations.
Why You Might Love Skool
Simplicity and Focus: Keeps things straightforward, reducing overwhelm.
Engagement-Driven: Features designed to foster an active community.
Cost-Effective for Growing Communities: No extra charges as you scale.
Potential Drawbacks
Limited Customization: Might feel restrictive if you want a highly branded environment.
Dependence on External Tools: Need other platforms for payments, advanced marketing, and file hosting.
Basic Analytics: May not suffice for data-driven strategies.
Is Skool Right for You?
Yes, if:
You value simplicity over extensive features.
You’re building a community-focused business.
You’re okay with integrating a few external tools.
Maybe not, if:
You require advanced customization and branding.
You prefer an all-in-one platform with built-in marketing tools.
You need detailed analytics for decision-making.
Final Recommendation
Skool offers a unique blend of community and course hosting in a user-friendly package. It’s particularly well-suited for coaches, consultants, and educators who want to create an engaging space for their audience.
Interested in Trying Skool?
You can take advantage of their 14-day free trial by visiting Skool’s website. It’s a risk-free way to see if it’s the right fit for you.
I hope this deep dive into Skool has been helpful! If you have any more questions or want to share your own experiences, feel free to leave a comment below or reach out. Let’s keep the conversation going!